Donell Pettus- Direct Effect Innovation

 

Donell Pettus

VDCM 230 (Intro To Comp Graphics)

October 13th, 2023

Direct Effect Innovation "7" 

The Washington Hilton- 1919 Connecticut Ave NW Washington, DC (10:00 AM)

     On October 13, 2023, the Direct Effect Innovation hosted an event at the Washington Hilton on 1919 Connecticut Ave. This was a competition between schools around the world competing to make a pitch to the marketing judges for their brand. They had a book for all the students that participated.  This book was colorful. It seems like the book was covered with shining stars. I was very amazed how the front cover was different than the back cover. Both covers had greats designs on them.  The design team did a great job bolding the name of the book and making the fonts the main focal point. I want to say thank you to Direct Effect Innovation for inviting me again. It was a nice experience.







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